Posts in wholesale
254 | Identifying & Overcoming Burnout with Valerie Hamaker, Generation Xhausted
254 | Identifying & Overcoming Burnout with Valerie Hamaker, Generation Xhausted

When burnout hits us on our entrepreneurship journey, it’s not only hard to see it coming, but is hard to manage and deal with it as well. In today’s episode, Valerie Hamaker joins us to share how you can identify the signs of burnout and if it’s happening due to underlying issues. Valerie Hamaker is a relationship and trauma therapist, who runs a membership community focused on helping individuals recover from issues of burnout. Listen in as Valerie shares two valuable and tangible ways that you can avoid burnout in your business.

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product, wholesaleKatie HuntComment
253 | Manufacturing Overseas with Emily Chiang, Emii Creations
253 | Manufacturing Overseas with Emily Chiang, Emii Creations

Have you weighed the pros and cons of sending your manufacturing overseas? While recently on the trade show floor, Emily Chiang of Emii Creations joined me for a quick conversation about her experiences with trade shows, but ended up diving into a rich conversation about manufacturing overseas. Listen in as her business model has evolved over the last two years and the role that her parents are playing in the manufacturing side of her business.

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product, wholesaleKatie HuntComment
252 | Why you need a 90 day Marketing Roadmap with Lyndsay Clements, Ellen Grace Marketing
252 | Why you need a 90 day Marketing Roadmap with Lyndsay Clements, Ellen Grace Marketing

Are you strategically mapping out your marketing plans, efforts, and strategy? In today’s episode, Lyndsay Clements of Ellen Grace Marketing joins us to share about the importance of a marketing roadmap! Listen in as she highlights why you need a marketing roadmap, how to utilize the data you have, and what the goals of your 90-day marketing roadmap should be!

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product, wholesaleKatie HuntComment
251 | Navigating Wholesale Exclusivity Requests with Katie Hunt
251 | Navigating Wholesale Exclusivity Requests with Katie Hunt

Are you offering wholesale exclusivity on your products for your wholesale customers? While I don’t always encourage it, I do think it is important for you to understand what it means, how to navigate saying no, and what to include in it if you decide to offer it! In today’s episode I’m answering all of these questions, plus share templates and steps to take in every situation.

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product, wholesaleKatie HuntComment
213 | 4 Ways To Increase Your Product Profit Margins With Katie Hunt
213 | 4 Ways To Increase Your Product Profit Margins With Katie Hunt

Are you ready to put money back into your pocket? In this episode, I am uncovering how you can do just that by increasing your products’ profit margins.

I will walk you through everything that you need to know about profit margins from a micro-level. As a business owner, you’ll want to observe the profit margins for many reasons but it can be especially important when it comes to knowing what sells, what should be discontinued and to help fuel your strategic decision-making.

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Operations & Sales, wholesaleKatie HuntComment
208 | How winning the Minority Business Women’s Grant fast forwarded her business with Tiffany Grimes, Posterity Paper
208 | How winning the Minority Business Women’s Grant fast forwarded her business with Tiffany Grimes, Posterity Paper

Think back for a minute to April of 2020. We’re all on lockdown from the pandemic and figuring out new routines and ways of life. Now, imagine that you’re launching a business for the first time all while homeschooling your children and your business is taking off very quickly.

This was the reality for Tiffany Grimes, founder of Posterity Paper. After winning the Minority Business Women’s Grant her business accelerated - she was able to collaborate with brands like A Beautiful Mess and Kids Made Modern.

In this episode, she shares her startup story of launching her business in 2020. She also gives information about the grant she won and the importance of community and connection when growing your business. Tiffany shares a wealth of information about her first year in business so you definitely don’t want to miss out on her story!

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product, wholesaleKatie HuntComment
Paper Source Files for Bankruptcy
Paper Source Files for Bankruptcy

I wanted to share this quick, informational episode on the recent announcement from Paper Source about them filing for bankruptcy on March 2, 2021.

In the last few weeks, members of our community have shipped hundreds of thousands of dollars worth of products to Paper Source. Paper Source placed large orders ($9K, $15K, etc) from small independent businesses and in many cases asked companies to move up their ship dates (send them sooner). With the recent news, this is a huge hit to independent brands who now don’t know if they will get paid.

I’m not an attorney nor do I have experience with bankruptcy in a B2B setting but in this episode, I am sharing some thoughts and advice I have for those affected by this news.

Keep an eye on the show notes from today’s episode and my Instagram feed @prooftoproduct. I’ll share additional resources & information as they become available.

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wholesaleKatie Hunt Comment
187 | How should I follow-up after a wholesale order with Katie Hunt
187 | How should I follow-up after a wholesale order with Katie Hunt

Hey friends! We all know that follow up is a key part of the sales process. But what about after you’ve received and shipped the order? Should you follow up then? What should you say?

These are the questions that commonly pop up within our Paper Camp community so I wanted to share with you on this episode. I’ve had conversations with hundreds of buyers about their follow up preferences and the large majority of them don’t like follow-ups after orders.

Take a listen to hear what you should do instead to help foster purposeful relationships (while making their lives easier)!

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wholesaleKatie HuntComment
173 | Creating Social Change Through Products & Intentional Business Practices with Betsy Garcia, Bloomwolf Studio
173 | Creating Social Change Through Products & Intentional Business Practices with Betsy Garcia, Bloomwolf Studio

Hey friends! I am really excited for you to listen in to today’s episode with Betsy Garcia of Bloomwolf Studio. Betsy was on her way to medical school when she decided she wanted to pursue the small business life and sell her art. Bloomwolf Studio is a Latina owned & operated illustration and design studio based in Orlando that strives to create change through art and messaging.

In this powerful and transparent episode, Betsy and I talk about the mission behind Bloomwolf and how Betsy and her husband Luis actively weave their personal beliefs into their everyday business practices.

Betsy shares details about developing and expanding her product line, including mistakes they made in their first product runs.

We also talked about business finances. At the beginning of 2020, Betsy and Luis set out to increase their annual revenue by 25% and they exceeded this in the first 8 months of the year. Betsy talks about tools they use to track their financial progress and what they’ve done to pivot their business model to stay on track with these financial goals, despite the pandemic.

And, we capped off the convo talking about TikTok. How she’s using it to promote her brand and products, how she gained 7,500 users in her first month on the platform and what she does to plan out her marketing for the year.

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product, marketing, wholesaleKatie HuntComment