During this episode, I share a case study with Paper Camp alum Taylor Carroll of The Stray Shop.
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During this episode, I share a case study with Paper Camp alum Zeba Parkar of Treleaf.
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During this episode, Paper Camp alum Lesa Muehlstein from Birdie Mae Designs shares how after Paper Camp she got her products into 200 stores, how to balance how much inventory to order when space and cash flow are constraints, and what sales data she tracks and how she uses that data to make decisions in her business.
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During this episode, Paper Camp alum Kate Murray of Quick Brown Fox Letterpress. Kate shares the importance of playing the long game in wholesale, how she balances wholesale and retail operations, and the innovative ways that she's nurturing relationships with both key accounts and independent retailers.
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During this episode, Paper Camp alum Isabella Montano Ghazarians, the founder of Isabella MG and I talk about building products that resonate across cultures, managing a remote team, and the opportunities that have helped bring Isabella's work into big box retailers like Target and HomeGoods.
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During this episode, Paper Camp alum Stephanie Clarke of Dahlia Press and Chloe Clarke Paper discusses where she's at now, including the complexities of running two sister businesses. We talk about the importance of building relationships in wholesale and custom work and the realities of juggling multiple business models including, a brick-and-mortar storefront, online sales, wholesale partnerships with big box accounts, and independent retailers.
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In this episode, wholesale expert Katie Hunt shares the key differences between selling retail and selling wholesale, what each one of these things means, and how the buying process is different.
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In this episode, wholesale expert Katie Hunt shares a sneak peek into the LABS coaching program.
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In this episode, wholesale expert Katie Hunt shares reasons why your wholesale pitch might not be the reason why you aren’t hearing back from retailers you are pitching your products to be in.
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In this episode, wholesale expert Katie Hunt shares how quickly students make back their investment from Paper Camp and also answers common FAQs about the Paper Camp program.
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In this episode, past Paper Camp alumni share what their experience was like at Shoppe Object’s summer 2025 trade show.
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In this episode, past Paper Camp alumni share what their experience was like at NY Now’s summer 2025 trade show.
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In this episode, past Paper Camp alumni share their experiences in participating in our wholesale program, Paper Camp, and how it has changed their business for the better.
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During this episode, Kate Talcott of Splatter & Bloom shares why niching down and focusing in on one product type helped explode her business growth. She also shares how she went from 0 to 60+ stores selling her watercolor kits.
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In this episode, wholesale expert Katie Hunt shares why you should always be proactively pitching stores your products.
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In this episode, wholesale expert Katie Hunt shares five things that Paper Camp scholarship winners have in common.
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In this episode, shopkeepers Victoria Venturi & Katie Wilson provide feedback on how they like to be pitched, including the best way for vendors to capture their attention, methods that they use most when placing orders, and red flags that they see in wholesale pitches.
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In this episode, wholesale expert Katie Hunt shares 5 big mistakes she seems in product catalogs and how to fix them. Your wholesale catalog is the most important sales tool in your wholesale toolbox. Yet simple mistakes may be costing you a lot of money and a lot of headaches.
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During this episode, Carley Hussain of Parcel Island shares key strategies that fueled her business growth, including marketing automations she set up, finding her unique brand voice, and leveraging platforms like Faire. Carley also leveraged the resources available to her in Paper Camp, such as our wholesale pitch process, email templates, and postcard templates, adding her own unique voice and brand positioning to the outreach.
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In this episode, Paper Camp alumni share details of their brand, how many stores they are wholesaling with, what has been challenging about growing wholesale, and more.
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