Do you remember when you first started your business? How about your first card? Do you ever go back and look at work you were doing in those early stages and wonder, what was I thinking?! I know from experience it can be cringe-worthy or just hilarious, but that’s the beauty of the business journey!
Today on Proof to Product we’re welcoming Paper Camp alum, Alicia Heater of Slightly Stationery, to share her business beginning. When Alicia started Slightly Stationery, it was with the belief that women be encouraging and loving to each other through the timeless art of handwritten notes (Oh, and that these handwritten notes should make people chuckle, and also be super cute, too.) Today, continuing this spirit of mutual support, a portion of all Slightly Stationery proceeds go to the Malala Fund to help girls around the world receive a good education.
On Episode 109, Alicia talks about how she started her first line, the changes she made along the way and what she learned at Paper Camp. We discuss the financial challenges of business and why giving back is a key part of Slightly Stationery’s mission and values. Alicia also shares the importance of taking advice, not being afraid to start over, and what it’s like today to have cards in more than 400 stores throughout the U.S. including Paper Source and Anthropologie.
We hope you enjoy this fun episode, and that it inspires you to look back at how far you’ve come in your business journey too!Read More