231 | 2021 Year-End Recap with Katie Hunt


With the new year right around the corner, my team and I have been making time to really reflect on the past year.

This year has been one of introspection–about our businesses, about the state of the world, and about how we balance our work and personal lives. We’ve been forced to adjust to this new normal, like it or not. But I’m proud to say that here at Proof to Product, we never stopped making progress.

And what’s even more exciting, I’ve watched so many students pivot their strategies, crush their sales goals, and craft businesses that fit into their lives (not the other way around) in 2021. It’s been a blast and an honor to guide them through the process.

In today’s episode, I wanted to share all the milestones the Proof to Product team and our students have reached in the past year. Plus, I’m giving you a sneak peek at all the exciting things we’re planning for 2022, including…

The next round of Paper Camp!

Yep, you read that right! Round 39 of Paper Camp will be open for enrollment in mid-February. Join the waitlist to get first dibs on enrollment.

We took great strides in making our businesses fit our life rather than the other way around.
— Katie Hunt [4:20]

Big things coming to LABS!

This year in LABS, we’re tackling four main topics: hiring and delegating; product sourcing and manufacturing; marketing systems; and sales strategy. Join us over there for monthly group coaching calls and professional guidance to help you scale your business and reach your 2022 goals.

I invite you to take time in your own business to reflect on all you’ve accomplished. And once the holidays are over, let’s jump back in and start reaching our next big goals. See you in 2022!

I want to thank you all for being here and for making Proof to Product such an incredible corner of the internet and such an incredible space for product creators and artists.
—   -Katie Hunt [8:29]

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Connect with Katie Hunt

Katie Hunt is a business strategist, podcaster, mentor and mama to four. She helps product based businesses build profitable, sustainable companies through her conferences, courses and coaching programs.

Website: prooftoproduct.com  |   Instagram: @prooftoproduct


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