Tradeshow Booth Inspiration: Golden Fox Goods

Notes:

First time exhibitors, Golden Fox Goods' had a 80 sq ft, corner booth under the low ceiling at Javits. Missy and Grant initially wanted to use foam core walls but opted for hard walls built by a local carpeter to ensure they could easily and safely hang their art prints. They lucked out and were directly under an overhead light, they also utilized clip-on desk lamps with high-wattage LEDs. Shelving and tables were purchased at Ikea. They used vinyl flooring from a local store in Los Angeles. It was cushy and easy to lay over the concrete. Vinyl was cut by Dave at EGI Vinyl. Grant warns to order vinyl early and order extra in case you make a mistake. They built an (extremely) large crate that they shipped via Showtime which was by far their cheapest option. They shipped early to the GES storage warehouse and were hit with a $300 holding fee. Next time they will ship directly to the show. Grant and Missy recommend allowing 2 full days for set-up, particularly if you're installing your own walls.

TRADESHOW: NSS

WALLS: Hard Walls Built by a Carpenter

LIGHTS: Clip On Lights with High Wattage LEDs

FLOORING: Vinyl Flooring

SIGNAGE: Custom Vinyl

SHELVES: IKEA Shelves, Affixed with Screws

FURNITURE: IKEA

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Tradeshow Booth Inspiration: Parrott Design Studio

Parrott Design's booth consisted of an 80sq ft in-line booth under the low ceilings at Javits. Sarah and her team designed and built the booth in Rhode Island than drove into NY via a U-haul van, saving significantly on shipping costs . The hard walls were built from 1/4" plywood with 2x3s for the frame. She has used the same 6 clip on lights from Ikea for two years, and did not use a parcan. The jute rug was literally pulled up from a room at her house (easy, convenient and free!). The rug was durable and a neutral shade that hid dirt well yet cleaned easily. Her signs and booth numbers were made from wood and cut with a CNC Router at a local shop. They sanded and spray painted the sign and hung with small nails and glue dots. Shelves were made out of wood and L-brackets purchased at Home Depot. She reused them the following year and spray painted them for a different look. Sarah purchased a vintage credenza from Craigslist and 2 chairs from Overstock.com - both pieces are now being used at her studio everyday. This was Sarah's second year exhibiting at the National Stationery Show. I love that blue accent wall!

Tradeshow Booth Inspiration: Anemone Letterpress

Anemone Letterpress had a 80 sq ft in-line booth under the low ceilings for their fourth year exhibiting at NSS. They built framed hard wood walls, using plywood and laminate on the plywood on the rear wall for color. Their booth was lit with 6 halogen spot lights - similar to Skanda lights - that they sourced on eBay. Carpet tiles were from FLOR and their signage was cut vinyl created by a guy local to them in Los Angeles. For past shows Carrie and Wally had affixed their cards direction to the booth walls, but for this show they added trim for shelving to display cards. All furniture was purchased at Ikea and will be reused for future shows. They used Showtime Express to ship their crate to NY, and it is now stored in Showtime's warehouse. One way shipping cost about $750 and storage for a year is roughly the same. Carrie recommends communicating with tradeshow unions via email so you have everything in writing.

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booth inspirationKatie HuntMarch 2, 2017Comment

Tradeshow Booth Inspiration: Golden Fox Goods

Notes:

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