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Cara Underwood

homepage, get started, mastermindSusannah CarpenterMarch 5, 2019Cara Underwood | Underwood Letterpress
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Patricia Shen | Our Heiday

paper camp 2, e-course 1, conference 2Susannah CarpenterApril 8, 2019Patricia Shen | Our Heiday
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Jessica McSweeney

homepageSusannah CarpenterMarch 4, 2019Jessica McSweeney | Little Well Paper Company
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After several years working as a designer for large corporations and start-up companies, Dani Nagel ultimately decided to found her own company built around her personal values. So @dazey_la was brought to life as a fashion brand focused on empowering women through conversation and community.⠀⠀⠀⠀⠀⠀⠀⠀⠀ .⠀⠀⠀⠀⠀⠀⠀⠀⠀ Today, each and every design is hand drawn by Dani and then manufactured to order in Los Angeles, California. Tomorrow Dani and I get the chance to sit down to talk about how she decided to break out on her own, how she's making it in the fashion industry by sticking to her own creative process and how how innovative marketing techniques go hand and hand with transparency. This is something we've been talking a lot about in the PTP FB group recently, so I can't wait for you guys to get to hear it. 🤗⠀⠀⠀⠀⠀⠀⠀⠀⠀ .⠀⠀⠀⠀⠀⠀⠀⠀⠀ .⠀⠀⠀⠀⠀⠀⠀⠀⠀ Pic and t via @dazey_la ⠀⠀⠀⠀⠀⠀⠀⠀⠀ .⠀⠀⠀⠀⠀⠀⠀⠀⠀ .⠀⠀⠀⠀⠀⠀⠀⠀⠀ . ⠀⠀⠀⠀⠀⠀⠀⠀⠀ #makehermonday #ethicalapparel #sustainablefashion #prooftoproduct #IAmProofToProduct #PTP #tsbcalum #tsbc #katiehunt #femalepodcast #productbasedbusiness #shopyourvalues #shopsmall #sustainablefashion #slowfashion #madeinLA
We’re getting close to finalizing our dates for our 2020 Paper Camp conference! . I can’t spill all the beans yet, but here’s some important details. . - We’ll meet in 🌞 Southern California . - I’m only hosting 1️⃣ Paper Camp conference in 2020 . - We’ve sold out 16 conferences since 2012 and I expect our 2020 program to sell out quickly. . - Scholarship will be available and awarded before the end of the year! . Join our wait list to get early access to tickets (link in profile) 🏃🏽‍♀️🏃‍♂️and tag a friend👇🏼 who is looking for strategies to boost their wholesale program and a supportive community to help them implement everything they learn! . More details coming in a few weeks 🎉🎉 . Pic and print by #papercampalum @banquetworkshop
Happy Boss’ Day, my friends! . Illustration by @sophieandlili 💕 . . . . . . #bossday #iamtheboss #bosslady #iamprooftoproduct #papercamp #icalltheshots #entrepreneur #mybiz #dailydoseofdesign
This watercolor confetti is all types of happy. Anyone else see the smiley? 🤗⠀⠀⠀⠀⠀⠀⠀⠀⠀ .⠀⠀⠀⠀⠀⠀⠀⠀⠀ .⠀⠀⠀⠀⠀⠀⠀⠀⠀ .⠀⠀⠀⠀⠀⠀⠀⠀⠀ Confetti & pic via @paperapple.co⠀⠀⠀⠀⠀⠀⠀⠀⠀ .⠀⠀⠀⠀⠀⠀⠀⠀⠀ .⠀⠀⠀⠀⠀⠀⠀⠀⠀ .⠀⠀⠀⠀⠀⠀⠀⠀⠀ .⠀⠀⠀⠀⠀⠀⠀⠀⠀ .⠀⠀⠀⠀⠀⠀⠀⠀⠀ #stationery #greetingcards #giftwrap #mpls #paperlove #stationeryaddict #stationerylove #illustration #dailydoseofpaper #shoplocal #shopsmall #livecolorfully #bread #paper #paperappleco #patterns #mnmade #flashesofdelight #paperaddict #snailmaillove #paperie #prooftoproduct #IAmProofToProduct #PTP #tsbcalum #tsbc #katiehunt #femalepodcast #productbasedbusiness
So if you were following our Proof to Product rebrand earlier this year, you probably remember that there were two technical pieces that really scared me as we were rolling things out: ⠀⠀⠀⠀⠀⠀⠀⠀⠀ 1. Switching over our Instagram handles⠀⠀⠀⠀⠀⠀⠀⠀⠀ 2. Switching over our team email accounts⠀⠀⠀⠀⠀⠀⠀⠀⠀ But despite my nerves about it, it happened and on today's episode I'm sharing exactly what I did to switch our emails, step by step on Episode 127. If you're out there contemplating your own switch or rebrand, this one's for you! ⠀⠀⠀⠀⠀⠀⠀⠀⠀ .⠀⠀⠀⠀⠀⠀⠀⠀⠀ .⠀⠀⠀⠀⠀⠀⠀⠀⠀ .⠀⠀⠀⠀⠀⠀⠀⠀⠀ .⠀⠀⠀⠀⠀⠀⠀⠀⠀ .⠀⠀⠀⠀⠀⠀⠀⠀⠀ #prooftoproduct #IAmProofToProduct #PTP #tsbcalum #tsbc #katiehunt #femalepodcast #productbasedbusiness #stationeryaddict #smallbusinesssystems
Q: I’m new to selling products and am not sure how much product I should produce for my first run. I’m not sure how well it will sell! . A: It's tough when you introduce a new product or when you don’t have past sales data to guide you. Here are the options: . 1. Invest in a larger quantity to get the price per piece down, but this is risky because you don't know how well the item is going to sell and you don’t want to get stuck with excess inventory. . 2. Invest in a smaller quantity and pay more per piece knowing that you'd prefer to spend a little more at the front end to test the product before investing in and having to house a large quantity of inventory. . With either option, you'll want to feel comfortable with the financial investment and also with the risk / possibility of losing that investment if the product doesn't sell well. . Ultimately you have to weigh your: - Budget & cash flow - Physical space available to store inventory - Comfort level with risk - Manufacturing options & minimum volume . Everyone’s circumstances will be different and there isn’t a *magic number* that you and everyone else should be using when deciding on what volume of product to create. Make decisions based on your own circumstances & research. . Run the numbers then trust your decision! . . . . . . #papercamp #productdevelopment #manufacturing #wholesale #iamprooftoproduct #newinventory #newproducts #creatives #gobig #keepitsmall #youdoyou
 
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